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3w ago

Tesla Sales Collapse in Europe as BYD and Volkswagen Surge in EV Market

Elon Musk's controversies have coincided with Tesla's ageing lineup, opening opportunities for Chinese rivals alongside established German brands to capitalize on surging battery electric vehicle demand.

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Overview

  • Tesla's EU sales plunged 52.6% in April 2025 to 5,475 units, driving a 46.1% drop in the first four months and cutting its regional market share to just over 1%.
  • BYD sold 7,231 electric vehicles in April, surpassing Tesla's 7,165 and securing second place behind Volkswagen in Europe's EV rankings.
  • Volkswagen boosted its battery electric vehicle deliveries by 59% in Q1 2025 to 217,000 units, reinforcing its position as Europe's leading electric automaker.
  • EU battery electric vehicle registrations climbed 26.4% to 558,000 between January and April 2025, lifting EVs' share of new car sales to 15.3%.
  • A BearingPoint survey finds consumers in China, the US, France and Germany trust German EV brands for quality by three to seven percentage points more than American and Chinese rivals.