Overview
- Tesla India rolled out Halloween Mode for Model Y and Model Y L, which the company announced Friday, using an over‑the‑air software update so owners do not need to visit a service centre.
- The update installs a Trick or Treat setting that triggers spooky sound effects and flickering lights when visitors approach, plus a coordinated Halloween light show and a themed lock sound.
- Owners also get a Photobooth, a ghost‑themed in‑app avatar and seasonal vehicle wraps as part of the update, all accessible from the car’s touchscreen.
- Tesla brands a Voice From Beyond function that lets owners speak into the Tesla app and have messages play through the vehicle’s speakers, and one outlet reported a creepy voice‑filter option though that specific filter is described only in limited reporting.
- The rollout is being used to drive showroom traffic at Experience Centres in multiple Indian cities and was announced alongside Diwali ‘Switch and Save’ promotional messaging and Model Y pricing details to highlight ownership benefits and local retail expansion.