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Tesco to Double Free Fruit & Veg for Schools From September

The push tests whether publicity plus small donations can scale a school produce scheme.

Overview

  • Tesco says its Free Fruit & Veg for Schools will reach twice as many schools from September, with local expansions already in Darlington and Bournemouth.
  • The retailer plans to double the programme again next year as part of a goal to reach one million children by July 2029.
  • Shoppers’ fruit and veg purchases will trigger Tesco donations to the scheme until May 24.
  • A new Giant Fruit & Veg Challenge invites children to create dishes, with the winning recipe due in more than 1,500 school menus.
  • Tesco-cited surveys report very low intake in parts of England, and teachers involved in the scheme report improved behaviour in 94% of classes.