Overview
- The ‘ripen at home’ bananas hit stores on June 10, 2025, with five greener fruits priced at 78p, matching Tesco’s cost for ripe bananas.
- Tesco banana buyer Dan Bentley said the initiative follows a customer survey and is designed to help shoppers plan weekly meals and reduce household spoilage.
- Around one million bananas are discarded daily in the UK, and Tesco expects the slower-ripening fruit to curb that waste.
- This launch builds on Tesco’s earlier 2009 innovation of a ‘hammock’ display to prevent bruising and extend banana quality.
- Tesco’s website offers additional food-saving tips, including freezing bananas and other perishables to extend their usable life.