Tennis Organizations Combat Cyberbullying with AI-Driven Initiative
The Threat Matrix program identified 12,000 abusive posts in 2024, with nearly half linked to frustrated gamblers, and reported 15 severe cases to law enforcement.
- The Threat Matrix program, launched in January 2024, uses artificial intelligence and human expertise to monitor and report online abuse targeting tennis players and officials.
- Nearly 2.5 million posts across platforms like X, Instagram, YouTube, Facebook, and TikTok were analyzed, identifying 12,000 abusive comments or posts.
- About 48% of abusive content was traced to 'angry gamblers' frustrated by failed bets, with sexist and sexually inappropriate remarks being the most common forms of abuse.
- Fifteen individuals responsible for highly abusive content were reported to national law enforcement, while 26 social media accounts were suspended, with other cases under review.
- The program plans to expand in 2025 to include protections against direct message abuse, aiming to safeguard the mental health and well-being of athletes.