Overview
- SellCell’s ten-week analysis finds the iPhone Air averaging 44.3% depreciation, the weakest early performance of any recent iPhone range.
- The 1TB iPhone Air is the worst single performer in the dataset at about 47.7% down from MSRP.
- The broader iPhone 17 lineup averages 34.6% depreciation, with the 256GB 17 Pro Max down 26.1% and all Pro/Pro Max models staying under 40%.
- Resale values for iPhone 17 models stabilize by week ten, whereas the Air continues to decline, signaling ongoing uncertainty for that model.
- The findings draw on real-time offers from 40+ U.S. buyback companies and align with reports of softer Air demand alongside stronger iPhone 17 sales.