TelevisaUnivision Projects Streaming Profit Despite Flat U.S. Ad Revenue
Despite a challenging first quarter with flat U.S. ad revenues, TelevisaUnivision anticipates streaming profitability and significant political ad revenue in 2024.
- TelevisaUnivision reported a 7% increase in total revenue, reaching $1.1 billion, driven by strong performance in Mexico and direct-to-consumer services.
- U.S. ad revenue remained flat at $399.4 million, affected by declines in linear networks, offset by minimal growth in subscription and licensing revenues.
- The company's streaming service, ViX, is expected to turn profitable in the second half of 2024, building on a subscriber base of over 7 million.
- TelevisaUnivision's CEO highlighted the potential for significant political ad revenue during the 2024 U.S. elections, due to the influential role of their audience.
- Operational investments, including the expansion of ViX and ad-sales in Mexico, led to a 16% increase in operating expenses, impacting profitability.