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Ted Baker to Close All UK Stores in Three Weeks

The iconic fashion brand faces an uncertain future as it plans to shut down its UK retail operations, impacting nearly 1,000 jobs.

  • Administrators announced the closure of all UK stores within three weeks, following financial struggles and bankruptcy filings.
  • Ted Baker's decline began with the departure of founder Ray Kelvin in 2019 amid allegations of inappropriate behavior.
  • The brand struggled to adapt to the digital retail landscape and faced increased competition from fast fashion and e-commerce.
  • Authentic Brands Group acquired Ted Baker in 2022 but failed to revive its fortunes, leading to the current shutdown plans.
  • Ted Baker's story highlights the challenges legacy brands face in modernizing and staying relevant in a rapidly evolving market.
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