Tech Executives Go Undercover to Improve Companies

Many companies encourage executives to briefly take on hourly roles to gain empathy and make improvements.
DoorDash, Starbucks, Uber, Lyft, Air New Zealand, Amazon, and A1 Garage Door Service have implemented programs promoting job shadowing and undercover work.
DoorDash requires executives to complete a minimum number of deliveries each year and has made changes to its app based on their experiences.
Amazon's Associate Experience Week has employees shadow operations workers to better understand challenges.
A1 Garage Door Service mandates all employees learn skills outside their normal work, promoting understanding across the company.