Overview

• TD Cowen raised Alphabet’s price target to $270 from $240 on September 16 and reaffirmed a Buy rating following its GenAI Public Cloud Survey.
• GCP ranked as the second-choice provider for companies adding generative AI cloud capacity in the 2025 survey.
• Survey awareness placed GCP at 80% overall, compared with 94% for AWS and 93% for Azure, with enterprise awareness for GCP at 88%.
• Gemini was identified as the second-most used underlying LLM at 54% of respondents, while OpenAI led at 73% but down from 82% a year earlier.
• In a separate recent win for GCP, Google Cloud secured a £400 million UK Ministry of Defence sovereign cloud contract announced on September 12.