Overview

• Destination Toronto estimates $152 million in direct spending from Taylor Swift's Eras Tour, primarily driven by out-of-town visitors.
• The total economic impact is projected to reach $282 million as the money circulates within the local economy.
• Swift's concerts are expected to generate nearly $40 million in tax revenue across all government levels.
• Hotel bookings have surged, with downtown Toronto seeing an 83% increase compared to last year.
• Concerns have been raised about potential taxpayer costs due to increased city services required for the event.