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Taylor Swift’s ‘The Life of a Showgirl’ Posts Reported Record U.S. Debut, Topping Adele Benchmark

Industry tallies tie the spike to limited-edition variants.

Overview

  • Grupo Milenio reports 3.5 million U.S. equivalent units in the album’s first days, edging past the 3.48 million benchmark set by Adele’s 25.
  • The reported total includes about 3.2 million physical or digital copies and roughly 300,000 from streaming, with 2.7 million sales on day one.
  • Coverage attributes the surge to a release strategy built on multiple limited editions and exclusive variants that encouraged repeat purchases.
  • Swift addressed polarized reactions in an Apple Music interview, saying she respects subjective opinions on art and that she is “not the art police.”
  • A Mexican outlet notes a three‑day theatrical rollout tied to the launch that reportedly grossed around $50 million, underscoring the project’s marketing reach.