Overview

• - The album debuts at No. 1 on the Billboard 200 with 4.002 million equivalent units, giving Swift her 15th chart-topping album and the most No. 1s by a solo artist, behind only The Beatles.
• - Luminate and Billboard report 3,479,500 in pure sales and 522,600 from streaming, including a modern-era vinyl record of about 1.334 million copies.
• - All 12 tracks enter the Billboard Hot 100 at Nos. 1–12, led by “The Fate of Ophelia,” which logged 92.5 million official U.S. streams for Swift’s 13th Hot 100 No. 1.
• - Coverage attributes the unprecedented sales to roughly 34–38 versions across CDs, vinyl and digital formats with exclusive content, a tactic both praised for savvy and criticized for fan exploitation.
• - After a three-day theater “Release Party” that earned an estimated $33 million domestically, Swift and Good Morning America confirmed a six-part Eras Tour docuseries and a new concert film premiering Dec. 12 on Disney+.