Particle.news
Download on the App Store

Taylor Swift’s Ring Designer Kindred Lubeck Shares Surging Fame on Today, Says She’d Design a Super Bowl Ring

The Artifex Fine jeweler behind Swift’s old mine cut engagement ring described a rapid surge in attention since the August reveal.

Overview

  • Kindred Lubeck confirmed she created Swift’s engagement ring with Travis Kelce, featuring an old mine brilliant cushion cut diamond in her hand-engraved style.
  • In her Oct. 17 Today appearance, Lubeck called Swift’s recognition an “incredible honor” and said the experience feels surreal with daily “pinch me” moments.
  • Lubeck said demand has spiked, noting her website inventory is sold out and her social following has soared since the engagement announcement.
  • Asked about future projects, she said she would “absolutely” design a Super Bowl ring, signaling openness to high-profile commissions.
  • Swift told Heart Breakfast she showed Kelce a video of Lubeck’s work about a year and a half earlier and immediately recognized the maker when she saw the ring.