Taylor Swift's 'Eras Tour' Breaks Record with $1 Billion Gross

The tour, which sold 4.35 million tickets, is predicted to reach another billion in 2024, potentially bringing the total to over $2 billion.

Taylor Swift's 'Eras Tour' has become the first ever to gross over $1 billion, according to Pollstar’s 2023 year-end charts.
The tour sold 4.35 million tickets across 60 shows, with an average ticket price of about $240.
Swift's tour also generated an estimated $200 million in merchandise sales.
The concert film adaptation of the tour, 'Taylor Swift: The Eras Tour,' has reportedly earned approximately $250 million in sales, making it the highest-grossing concert film of all time.
Pollstar predicts that the Eras Tour will once again reach $1 billion in 2024, potentially bringing the tour's total to over $2 billion.