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Taylor Swift’s Cinema Release Party Opens Global Ticketing After $15 Million Day-One Presales

Industry trackers forecast a three-day gross of $30–$50 million driven by a $12 ticket strategy.

Overview

  • Titled Taylor Swift: The Official Release Party of a Showgirl, the 89‑minute event runs in theaters Oct. 3–5 with a new music video premiere, lyric videos, behind‑the‑scenes footage, and track‑by‑track commentary.
  • U.S. presales hit roughly $15 million in the first 24 hours, with AMC’s app showing heavy‑traffic warnings and long virtual queues when tickets went live.
  • Major chains including all 540 AMC U.S. theaters, Cinemark, and Regal are programming the event, with broad international rollouts across markets such as the UK, Canada, Mexico, Australia, and New Zealand.
  • International ticketing opened Sept. 23 in multiple countries, including Canada via Cineplex at 3 p.m. local time and UK chains such as Odeon, Cineworld, and Vue announcing on‑sale plans.
  • Theaters encourage singing and dancing within safety guidelines, and U.S. tickets carry a base price of $12 before fees.