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Taylor Swift Sets Oct. 3 Launch for 'The Life of a Showgirl' With Three-Day AMC Theatrical Event

The project marks her first major release since reclaiming her masters, using a direct-to-theatre rollout to showcase new music and visuals.

Overview

  • Swift’s 12th studio album features 12 tracks, including a collaboration with Sabrina Carpenter on the title track and production from Max Martin and Shellback, plus a cover of George Michael’s Father Figure.
  • The companion film, Taylor Swift: The Official Release Party of a Showgirl, will screen Oct. 3–5 in multiple countries and runs roughly 90 minutes.
  • AMC says the event will premiere the video for The Fate of Ophelia and include behind-the-scenes footage, lyric videos, and personal reflections on the new songs.
  • Deadline reported $15 million in first-day presales for the theatrical event, with a projected box office of $30 million to $50 million for its limited run.
  • Spanish coverage says the album is already the most pre-saved in Spotify history, as the rollout leans into showgirl and Ophelia imagery tied to experiences from The Eras Tour.