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Taylor Swift Releases ‘The Life of a Showgirl’ With Record Pre-Saves and Global Cinema Rollout

The launch pairs heavy early streaming with a three-day cinema release party debuting exclusive video content.

Overview

  • The 12-track set is out now on major streaming services, with the title song featuring Sabrina Carpenter.
  • Spotify reports more than five million pre-saves, the most for any album in the platform’s history.
  • A three-day theatrical release party runs October 3–5, premiering the “The Fate of Ophelia” video plus behind-the-scenes footage.
  • Early engagement is strong, with “The Fate of Ophelia” surpassing 1.2 million YouTube views within hours of release.
  • Swift created much of the album while touring, working in Sweden with producers Max Martin and Shellback, as critics respond positively including a five-star review from Rolling Stone; Target-exclusive CDs and multiple vinyl variants anchor a broad physical rollout.