Overview
- The video was shown exclusively during The Official Release Party of a Showgirl in theaters Oct. 3–5 before arriving on YouTube the evening of Oct. 5.
- Swift wrote and directed the visual, with choreography by Mandy Moore, cinematography by Rodrigo Prieto, and performances from her Eras Tour dancers and band.
- The concept weaves showgirl iconography with references to Shakespeare’s Ophelia and art history, alongside dense Easter eggs that fans are decoding online.
- Industry tallies report $33 million in box office for the limited theatrical event, while the album logged 2.7 million traditional copies sold on its first day.
- The production features multiple custom looks from designers including Area, Bob Mackie, and Paolo Sebastian, with additional lyric videos and behind-the-scenes footage rolling out alongside the release.