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2d ago

Taylor Swift Opens Preorders for 'The Life of a Showgirl' Ahead of Tonight’s Podcast Reveal

Swift’s twelfth studio album is available to preorder in collectible vinyl, CD and cassette editions on her official store, with more details expected on New Heights this evening.

AP
Travis Kelce (izquierda) y Taylor Swift (derecha) en el podcast de 'New Heights'.
Taylor Swift no deja de sorprender a sus fanáticos (Foto: Instagram/@taylorswift)
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Overview

  • Official preorders are live for multiple physical formats on Swift’s website, including a limited orange Portofino glitter vinyl, CD with poster and cassette options.
  • The album title and blurred artwork emerged after a 12:12 a.m. EDT countdown on Swift’s site and a teaser appearance in a mint-green briefcase on the New Heights podcast.
  • No official release date has been announced, though the presale page indicates vinyl editions will ship before October 13.
  • Swift is set to discuss the project and potentially share further previews during her appearance on New Heights at 7 p.m. ET tonight.
  • The coordinated marketing uses number-12 motifs and color-coded teasers by Taylor Nation, continuing Swift’s theatrical rollout strategy following her Eras Tour and masters buyback.