Overview
- On the New Heights podcast, Swift revealed that her mother Andrea and brother Austin led negotiations with Shamrock Capital to purchase her first six master recordings.
- She described dramatically collapsing into Travis Kelce’s arms after her mother called to tell her the deal was finalized.
- Swift said she employed a “heart-first” negotiation strategy and leveraged her Taylor’s Version re-recordings and Eras Tour success to secure a roughly $360 million buyback in May.
- The episode attracted unprecedented live viewership of about 1.3 million concurrent viewers and briefly crashed YouTube’s livestream.
- During the podcast, Swift announced her 12th studio album, The Life of a Showgirl, scheduled for release on October 3.