Overview
- The Onam campaign in Kerala runs through September 30 with benefits up to ₹200,000 on select passenger and EV models.
- Bookings under the regional push will receive priority delivery slots and a suite of financing options, including balloon-payment, step-up plans and low-EMI schemes.
- A concurrent August discount on ICE models extends nationwide savings up to ₹135,000 on MY2024 and MY2025 variants, led by the Altroz Racer petrol.
- Tata Motors has bolstered Kerala’s after-sales capacity with 622 vehicle bays across 83 workshops, a Kochi EV battery repair centre and five Tata.ev retail outlets.
- Special intervention discounts on Harrier and Safari diesel trims run through August to accelerate stock clearance ahead of upcoming model launches.