Overview
- Introductory ex-showroom pricing starts at Rs 11.49 lakh, with customer bookings opening on December 16 and deliveries commencing January 15, 2026.
- Three 1.5‑litre engines are offered at launch: a new 160 hp/255 Nm TGDi turbo-petrol (6-speed automatic), a 106 hp/145 Nm naturally aspirated petrol (6-speed manual or 7-speed DCT), and a 118 hp diesel with manual or automatic options.
- The cabin debuts Tata’s TheatrePro triple-screen layout alongside a 12-speaker JBL system with a dashboard SonicShaft soundbar, with Tata claiming a first-in-segment AR head-up display on select trims.
- Safety kit includes six airbags, all-disc brakes and a Level‑2 ADAS suite, and Tata highlighted structural engineering with a head‑on crash demonstration video shown at the launch event.
- Built on the multi-energy ARGOS architecture, the Sierra is positioned above the Curvv to take on midsize SUV rivals, with AWD and an EV iteration confirmed to follow at a later date.