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Target Slashes Prices on 2,000 Items for Holiday Season

The retailer aims to attract budget-conscious shoppers by offering discounts on essential and holiday items amid economic uncertainty.

  • Target's price cuts include both national and private label brands, covering food, beverages, toys, and everyday essentials.
  • This initiative follows earlier price reductions on 8,000 items since May, totaling over 10,000 discounted products by year's end.
  • The move is part of Target's strategy to regain customers lost to inflation and compete with rivals like Walmart and Aldi.
  • Retailers are engaging in a price war as they anticipate cautious consumer spending during the holiday season.
  • Target's previous price cuts helped boost sales, with a reported 2% increase in comparable sales last quarter.
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