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Target Launches Woolrich Collaboration With 100+ Archive-Inspired Items

The limited-time drop brings Woolrich’s 1830 heritage to low-priced pieces across apparel, home, outdoor gear, plus exclusive Peet’s Coffee and Kodiak Cakes.

Overview

  • Target’s Woolrich x Target collection is now live Oct. 18 in select stores and on Target.com as a limited-time offering.
  • The assortment spans more than 100 items and includes Target’s largest men’s capsule within a limited-time collection.
  • Prices start at $2 with most items under $40, translating heritage motifs into accessible products.
  • Highlighted pieces include a Buffalo Check Outdoor Wearable Throw, a long-sleeve collared fishing shirt, and a Quilted Sheep Tote Bag.
  • The NYC-shot “Adventure is Wherever You Are” campaign features Lauren Wolfe and David Kushner, with buffalo check and sheep motifs in-store and same-day pickup or delivery where available.