Target Introduces Circle 360 Paid Membership Program

Target's new Circle 360 membership offers unlimited same-day delivery and other perks, aiming to compete with Amazon Prime and Walmart+.

Target Circle 360 membership program launches April 7, offering unlimited same-day delivery for orders over $35 and free two-day shipping.
Introductory price of $49 for new members until May 18, after which the annual fee increases to $99.
Target Circle 360 includes benefits from Shipt's marketplace, providing access to a broader range of retailers.
The program aims to boost sales and customer loyalty, competing directly with Amazon Prime and Walmart+.
Target plans to continue investing in its stores-as-hubs model and expand its store-owned brands over the next decade.