Target Doubles Bonuses for Salaried Employees Amid Profit Growth

The retailer's decision comes after a year of financial recovery, with profits increasing and a focus on rewarding employee performance.

Target will pay 100% of the eligible annual bonuses for salaried employees, doubling the payout from the previous year.
The bonus increase is a result of Target's strong performance in 2023, including $2 billion in additional profit growth.
Most of Target's 415,000 employees, primarily hourly and distribution-center workers, are not eligible for the bonus increase.
Target introduces 'Dealworthy', its cheapest brand yet, and a new loyalty program, Target Circle 360, to attract inflation-weary customers.
The retailer expects comparable sales to be flat to up 2% in 2024, with adjusted earnings per share projected to range from $8.60 to $9.60.