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Target CEO Meets Al Sharpton Following DEI Rollback Backlash

Brian Cornell's meeting with the civil rights leader is described as constructive as activists deliberate potential boycott actions.

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FILE - A Target logo is displayed outside of a store location, Dec. 20, 2022, in Westwood, Mass. (AP Photo/Steven Senne, File)

Overview

  • Target CEO Brian Cornell met with Rev. Al Sharpton in New York to discuss the retailer's rollback of diversity, equity, and inclusion (DEI) initiatives.
  • Sharpton called the meeting 'very constructive and candid,' but has yet to decide on calling for a formal boycott of Target.
  • Target's decision to end DEI goals in January has coincided with a 10-week decline in store foot traffic, according to Placer.ai data.
  • Activists, including Rev. Jamal Bryant, have organized boycotts and protests to pressure Target to reaffirm its commitments to the Black community.
  • The meeting reflects broader tensions as companies like Walmart and Amazon also scale back DEI efforts under political and legal pressures.