Overview

• The Connected Calibre E5 is available now through TAG Heuer boutiques and online with prices starting at $1,600.
• Offered in 40mm and 45mm sizes, the watch uses Qualcomm’s Snapdragon 5100+ with AMOLED displays, dual-band GNSS, and heart rate and SpO2 sensors, though it lacks third‑party apps, Google Pay, and LTE.
• A 40mm TAG Heuer x New Balance edition is limited to 3,000 pieces worldwide, priced at 1,950 CHF, and features a violet and green New Balance colorway with a performance strap.
• The collaboration includes a matching New Balance FuelCell SC Elite v5 running shoe sold through New Balance flagship and directly operated stores as well as online.
• Six coach-designed New Balance running plans are preloaded on the E5, with Sydney McLaughlin‑Levrone fronting the campaign and planned activations at the New York Marathon.