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Taco Bell Rolls Out $3 Luxe Value Menu With Early Access for Rewards Members

Early reviews single out the mini taco salad as a standout item.

Overview

  • Rewards members can access the new menu starting Jan. 16 via the app, drive-thru check-in, or in-store kiosks.
  • The lineup opens to all customers nationwide on Jan. 22.
  • Taco Bell will run an app-only offer at 5 p.m. ET on Jan. 27 giving 30,000 Rewards members a new item for $1 on a first-come basis.
  • The 10-item menu features five new choices—Mini Taco Salad, Beefy Potato Loaded Griller, Chips & Nacho Supreme Dip, Avocado Ranch Chicken Stacker, and limited-time Salted Caramel Churros—alongside five returning value staples.
  • Taco Bell positions the effort as a new standard for value, while Business Insider praises the Mini Taco Salad, calls the griller a strong value, and finds the nacho dip underwhelming.