Overview

• T-Series signed 24-year-old Aditya Rikhari to an exclusive collaboration spanning film soundtracks, non-film singles, albums and EPs.
• Bhushan Kumar called Rikhari "an exciting talent" whose honest songwriting resonates with today’s generation and said he looks forward to shaping their projects together.
• Rikhari described the deal as a "landmark moment" that aligns his passion for music and cinema with T-Series’ creative vision.
• The singer rose to prominence with hits like "Sahiba" and "Jaana Samjho Na" from Bhool Bhulaiyaa 3, solidifying his status as a rising voice in Indian music.
• Production on the exclusive slate began this week, launching a steady rollout of Rikhari’s new music under the T-Series banner.