Overview

• Box-office estimates put Americana’s debut at roughly $840,000 from 1,100 theaters, averaging about $460 per location and ranking 16th for the weekend.
• Zach Cregger’s Weapons secured the top spot again with a projected $25 million in its second weekend, highlighting stiff competition.
• Production rights shifted from Bron Studios to Lionsgate after the former’s bankruptcy stalled the release for over two years.
• A limited marketing push and fallout from Sydney Sweeney’s American Eagle ad did little to boost audience turnout.
• Industry observers anticipate early theater cuts and potential recoupment through streaming and licensing deals.