Overview

• Circana reports Switch 2 sold 2.4 million units in the U.S. across its first three months, 5% ahead of PlayStation 4’s comparable start and the fastest for a home console over that window.
• The system’s U.S. sales pace is 77% higher than the original Switch over aligned launch periods.
• Total U.S. video game spending rose 11% year over year in August to $4.7 billion, with hardware spending up 32% to $312 million.
• Switch 2 momentum helped offset double-digit hardware declines for PlayStation 5, Xbox Series X|S, and the original Switch, platforms that saw price increases earlier in 2025.
• Nintendo said Switch 2 surpassed 6 million global sales by early August and continues to target 15 million units sold by March 2026.