Overview

• More than 2 million Switch 2 units have sold in the U.S. since the June launch, pacing about 75% ahead of the original Switch over a comparable window, according to analyst Mat Piscatella.
• Switch 2 was the best-selling video game hardware by units and dollars in July 2025 and for the year to date.
• July hardware dollar sales fell year over year for rivals, with PS5 down 47% and Xbox Series X down 69%.
• Recent price increases from Sony and Microsoft left Switch 2 as the most affordable current console during the period.
• U.S. spending on the original Nintendo Switch declined 52% year over year as buyers shifted to the backward-compatible successor.