Overview

• Taylor Swift and Travis Kelce attended the Cincinnati–Nebraska college game at Arrowhead Stadium on Aug. 28, marking their first public outing since announcing their engagement.
• The couple’s Aug. 26 Instagram post surpassing one million reposts in under six hours and drawing 14 million likes in the first hour set platform records, according to data cited by Billboard.
• Social Blade data cited in reporting shows Swift’s Instagram following grew by more than 1.6 million and Kelce’s by over 894,000 in the days after the announcement.
• One day after the news, Kelce unveiled the AE x Tru Kolors collaboration with American Eagle, a limited collection of more than 90 pieces he helped direct, with a second drop slated for Sept. 24.
• Teams and landmarks publicly celebrated, including a Chiefs congratulatory post and a special Union Station lighting, while reports highlighted an Old Mine brilliant‑cut ring designed with jeweler Kindred Lubeck.