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Swatch Group Reports 70% Profit Drop Amid Weak China Demand

The Swiss watchmaker faces significant declines in sales and profits, with China and foreign exchange impacts as major factors.

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The latest Swatch x Blancpain launch dubbed "Ocean of Storms."

Overview

  • Swatch Group's first-half net income fell to 147 million Swiss francs, down 70.5%.
  • Revenue dropped 10.7% to 3.45 billion Swiss francs, missing consensus expectations.
  • Shares fell over 11% in response to the disappointing financial results.
  • The company cited weak demand in China and negative currency impacts as primary reasons.
  • Swatch expects improvement in the second half of 2024, aided by cost-cutting measures and strong performance in markets like Japan and the U.S.