Overview

• Khan said her firm charges Rs 1,200–2,000 per square foot for residential projects under a flat-fee model with no commissions on purchases.
• For a 1,500 sq ft luxury apartment in Mumbai, the fee works out to roughly Rs 25–30 lakh, according to her conversation with Zerodha’s Zero1 Hustle.
• Her payment schedule takes 30% upfront, bills materials separately, and executes work room by room after client sign-off on designs.
• She said production moved over the past four years to Maharashtra as part of a Make in India approach, and she has not yet invested in a dedicated factory.
• After a COVID downturn in 2021, she leased the upper level of her store to Decathlon on a long lease and is preparing to expand to another city while growing online.