Overview
- One in ten creators report suicidal thoughts tied to their work, nearly double the U.S. adult rate of 5.5% cited by NIH.
- Sixty-two percent report burnout and 69% say their income is unpredictable, with instability linked to worse mental-health outcomes.
- About nine in ten lack access to specialized mental-health resources or workplace benefits.
- Sixty-five percent obsess over content performance and 58% say their self-worth drops when posts underperform.
- Harms intensify after five years in the field, and respondents prioritize platform income-stability tools and transparent pay from brands (two-thirds and 59%, respectively).