Overview

• Around 74% of respondents say their children have a say or the final say in family home move decisions.
• Men take the lead on setting budgets (33% versus 19%), deciding mortgages (34% versus 17%) and arranging conveyancing (38% versus 24%).
• Thirty-six percent of men report leading house price negotiations compared with 20% of women.
• Women are more likely to voice a dislike or reject potential properties (57% versus 43%).
• The results, based on an Opinium survey of 2,000 UK adults in July–August 2025, prompted experts to point to school catchments and commuting as key influences.