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Surging Sunderland Rewrites Forecasts as January Plans Gather Pace

Revised projections, January targeting, rising revenues signal durability.

Overview

  • Nine games into their Premier League return, Sunderland sit fourth on 17 points after a 2-1 win at Chelsea on October 25.
  • Opta has shifted its preseason call from a bottom finish to a 14th-place projection with significantly lower relegation odds.
  • Reports say Sunderland are working to re-sign Chelsea striker Marc Guiu in January after his summer loan was cut short, with ‘terms already agreed’ from the original deal.
  • Striker Wilson Isidor is attracting scouts from top clubs, including Aston Villa per prior reporting, raising concern over potential January approaches.
  • Coverage cites heavy summer spending of about £163–165 million and an estimated £16 million in annual commercial income under Kyril Louis-Dreyfus, as debate grows after Regis Le Bris was omitted from October’s Manager of the Month shortlist.