Supreme Court Denies Trademark for 'Trump Too Small' T-Shirts

The unanimous decision upholds the Lanham Act's restriction on trademarks using living individuals' names without consent.

The case centered on a trademark application for a phrase mocking former President Trump.
The Supreme Court ruled the Lanham Act's 'names clause' is content-based but viewpoint-neutral.
Justice Thomas's majority opinion emphasized the historical tradition of content-based trademark restrictions.
Justices Barrett, Sotomayor, Kagan, and Jackson critiqued the majority's reliance on historical precedent.
The ruling allows the sale of the T-shirts but denies exclusive trademark rights.