Overview
- Santa Clara and San Francisco have activated phased street closures and transit changes, including full closures near Levi’s Stadium and a VTA Light Rail suspension between Lick Mill and Great America on game day.
- DHS has designated the event SEAR Level 1, with federal agencies such as ICE supporting counterterrorism, anti-trafficking, cybersecurity and anti-counterfeiting efforts in and around the venue.
- NBCUniversal will broadcast the matchup with kickoff around 6:30 p.m. ET, Green Day leads a 60th‑anniversary opening, and pregame performances feature Charlie Puth, Brandi Carlile and Coco Jones.
- Thirty‑second ads are priced at about $8 million, with more than 150 brands buying inventory, including AB InBev and a 60‑second spot from OpenAI, according to network and trade reports.
- Caribbean Cinemas will offer free in‑theater screenings of Bad Bunny’s halftime performance in Puerto Rico, and organizers are adding a full sign‑language program led by interpreter Celimar Rivera Cosme.