Super Bowl LIX Breaks Viewership Record with 127.7 Million Viewers

The Eagles' dominant 40-22 win over the Chiefs and Kendrick Lamar's halftime show drew the largest audience in Super Bowl history.

Super Bowl LIX averaged 127.7 million viewers, a 3% increase from last year and the highest in the event's history, according to Nielsen.
The halftime show, headlined by Kendrick Lamar, set a record with 133.5 million viewers, making it the most-watched halftime performance ever.
Digital streaming platforms, including Tubi and NFL+, contributed a record 14.5 million viewers, reflecting the growing shift to online viewing.
The Eagles secured a decisive 40-22 victory over the Chiefs, ending Kansas City's attempt to win three consecutive Super Bowls.
Nike's 'So Win' ad was the most-watched commercial, reaching over 108 million viewers, marking the brand's return to the Super Bowl after 27 years.