Overview
- Meg Ryan and Billy Crystal reunite to recreate an iconic scene from 'When Harry Met Sally' in a Hellmann’s Mayonnaise ad featuring Sydney Sweeney.
- Matthew McConaughey, Woody Harrelson, and other stars appear in a campaign advocating for Texas film incentives, while McConaughey also headlines an Uber Eats ad.
- State Farm withdrew its planned Super Bowl ad to focus resources on supporting those affected by the Los Angeles wildfires.
- David Beckham, Doja Cat, Shania Twain, and Willem Dafoe are among the celebrities featured in ads for Stella Artois, Taco Bell, Coffee Mate, and Michelob Ultra, respectively.
- The game, airing on Fox, marks the second Super Bowl matchup in three years between the Kansas City Chiefs and the Philadelphia Eagles.