Subway Offers $6.99 Footlongs for a Limited Time Through App

The promotion aims to attract cost-conscious consumers as inflation impacts dining habits.

Subway is launching a limited-time promotion offering any footlong sandwich for $6.99 when ordered through its app or website with the code '699FL'.
This deal represents a significant discount, as some Subway footlongs can cost up to $16.50 in certain locations.
The promotion is part of Subway's strategy to address inflation-driven consumer spending concerns and compete with other fast-food chains offering value meals.
Subway has been experimenting with various promotions, including a $6.99 meal deal and an expanded menu with lower-cost items like $3 Dippers and Sidekick snacks.
The fast-food industry continues to face challenges from rising food costs, with restaurant prices increasing by 3.4% over the past year, according to government data.