Overview

• Substack's live video streaming tool allows writers to broadcast solo or with other creators directly on the platform.
• The feature is currently available to 'bestsellers' on iOS and Android, with plans to roll out to all users in the coming months.
• Creators can notify subscribers as soon as a live stream starts and choose to make streams accessible to everyone, all subscribers, or only paid subscribers.
• After the live broadcast, recordings are saved in drafts for potential future use in newsletters, with basic editing tools available.
• Substack aims to attract audiences from platforms like TikTok and YouTube, but it remains to be seen how well this feature will be adopted by its existing user base.