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Stylists Reveal How Selena Gomez’s Old Hollywood Wedding Bob Came Together

The glam team detailed a product-by-product process behind the Marcel waves, offering practical timing tips for brides.

Overview

  • Selena Gomez married Benny Blanco on Sept. 27 in an intimate backyard ceremony in Santa Barbara, with close friends including Taylor Swift and Ed Sheeran present.
  • Hairstylist Renato Campora built the look with two washes using Joico Defy Damage Protective Shampoo followed by a 30‑minute KBOND20 Power Masque for a sleek, frizz‑resistant foundation.
  • He applied Dream Blowout, created a deep side part, used JoiWhip and a round brush for volume, then formed Marcel waves with a 3/4‑inch iron, pin‑setting curls to cool for about 20 minutes before brushing them together.
  • Campora used Joico Heat Hero as a thermal protector and locked the style with a generous mist of a Joico finishing spray he described as soon‑to‑be‑released.
  • Colorist Nikki Lee delivered a warm, glossy tone with a custom Wella Shinefinity blend (6/0, 5/37, clear) and an Ultimate Smooth treatment, advising brides to book color about eight weeks out and save a final gloss for just before the wedding.