Overview

• The University of Birmingham estimated the ‘Back To The Beginning’ concert produced £33.8 million in gross economic output across the UK, with £27.6 million benefiting the West Midlands.
• Researchers applied the SEIM-UK socio-economic model, factoring ticket revenue, tourism, hotels, transport, food spending and other discretionary outlays.
• The July 5 Villa Park show sold 42,000 tickets, roughly 20% to international buyers, with prices ranging from £197.50 to £834.
• Sharon Osbourne has rejected widely circulated claims of about $190 million raised and said final charitable donation totals require audits and reconciliation.
• Proceeds were designated for Birmingham Children’s Hospital, Acorns Children’s Hospice and Cure Parkinson’s, though final amounts have not been announced.