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Study Finds Americans Shoulder 96% of 2025 Tariff Costs

An analysis of more than 25 million shipments indicates exporters kept prices largely unchanged and accepted lower U.S. market share.

Overview

  • The Kiel Institute estimates about 96% of tariff costs were borne by U.S. importers and consumers, with roughly 4% absorbed by foreign exporters.
  • The study draws on shipment-level data covering nearly $4 trillion in trade and matches tariffs to individual consignments.
  • Sharp tariff hikes in August 2025 on India and Brazil showed exporters held unit prices steady while cutting shipment volumes by up to about 24%.
  • U.S. customs receipts rose by roughly $200 billion in 2025, effectively operating as a selective consumption tax that raised costs and reduced choice.
  • Methodological critiques question the precision of the 96% estimate, while economists warn of lagged pass‑through to consumer prices in 2026 and the Supreme Court’s ruling on tariff legality has been pushed to late February.