Overview
- Kingdom, a Telugu-Hindi spy thriller led by Vijay Deverakonda, opens July 31 to launch the multi-week strategy.
- Bollywood sequels Son of Sardaar 2 starring Ajay Devgn and Dhadak 2 starring Siddhant Chaturvedi debut August 1 alongside DreamWorks’ The Bad Guys 2.
- Yash Raj FilmsWar 2 fea featuring Hrithik Roshan and Jr NTR bows on August 14 alongside Rajinikanth’s action thriller Coolie, creating a mid-month clash.
- The lineup spans comedy, romance, action thrillers and animation to capture diverse audience tastes.
- Exhibitors are leveraging July’s hits, notably Saiyaara and The Fantastic Four, to extend the post-monsoon rebound and fill screens through August.